The Law and Business of Social Media
July 31, 2016 - Advertising, Digital Content, Disappearing Content, Marketing, Mobile

Social Links: Twitter’s tough quarter; Yelp warns users about litigious dentist; Pinterest battles Snapchat

Instagram now allows celebrities to block trolls.

While Facebook reached new highs last quarter, Twitter continued to stumble. Will adding more live video content or allowing users to create Snapchat-like collage custom emojis over photos help Twitter regain its footing?

Tips for fixing your company’s social media marketing strategy.

A pop singer told fans to send him their Twitter passwords so he could post personal messages to their feeds. Marketing genius or potential Consumer Fraud and Abuse Act violation?

Tiffany & Co. launched a Snapchat filter to attract millennials.

Yelp posted a warning on the Yelp.com page of a Manhattan dentist who filed defamation suits against five patients over four years for giving him negative reviews.

Sponsored content is becoming king in a Facebook world.

The New York Times built an in-house analytics dashboard to make it easy for its reporters to access reader engagement data.

Pinterest appears to be losing to Snapchat in the battle for digital ad dollars.

Profile pranks or endorsement bombing on LinkedIn is an actual thing.