Social Links: Instagram’s & Pinterest’s new features; the per-post premium paid to top influencers; a successful social media investor shares his strategy
- Instagram now allows users to zoom in on photos in their feeds and at least 11 brands are already capitalizing on the new feature. Pinterest acquired Instapaper , a tool that allows you to cache webpages for reading at a later time. A social-media... ›
Court Upholds Enforceability of “Clickwrap” Employee Agreement
By: Aaron P. Rubin
As we have previously discussed , if you want your electronic contracts to be enforceable, it is a best practice to require the counterparty to affirmatively accept the contract by checking a box or clicking a button. A recent New Jersey district court decision,... ›- - Advertising, Endorsement Guides, FTC, Marketing, Privacy, Labor Law, Employment Law, Free Speech, Mobile, Litigation
Social Links: Google penalizes sites with pop-up ads; proposed Federal legislation to criminalize revenge porn; ad industry group questions Kardashians’ social media posts
By: Aaron P. Rubin
Google is cracking down on mobile pop-up ads by knocking down the search-result position of websites that use them. The National Labor Relations Board decided a social media policy that Chipotle had in place for its employees violates federal labor law. A group of... › Controversial California Court Decision Significantly Narrows a Crucial Liability Safe Harbor for Website Operators
A recent California court decision involving Section 230 of the Communications Decency Act (CDA) is creating considerable concern among social media companies and other website operators. As we’ve discussed in past blog posts, CDA Section 230 has played an essential role in the growth... ›- - E-Commerce, Protected Speech, Terms of Use, Cyberbullying, Marketing, Privacy, Right To Be Forgotten, Infographic, Mobile
Now Available: The August Issue of Our Socially Aware Newsletter
By: Aaron P. Rubin
The latest issue of our Socially Aware newsletter is now available here. In this issue of Socially Aware , our Burton Award winning guide to the law and business of social media, we discuss the impact online trolls are having on social media marketing;... › Social Links: Twitter offers anti-harassment tools; Pinterest takes on video ads; P&G changes its social strategy
By: Aaron P. Rubin
Twitter took steps to remedy its harassment problem. In addition, over the last six months, Twitter suspended 235,000 accounts that promoted terrorism. The Washington Post is using language-generation technology to automatically produce stories on the Olympics and the election. Video ads are going to... ›- - Advertising, Endorsement Guides, Data Security, Cyberbullying, Marketing, Free Speech, Mobile, Compliance, Litigation, Online Endorsements
Social Links: Facebook’s anti-ad-blocking software; LinkedIn’s “scraper” lawsuit; FTC’s upcoming crackdown on social influencers
By: Aaron P. Rubin
Facebook introduced technology that disables ad blockers used by people who visit the platform via desktop computers, but Adblock Plus has already foiled the platform’s efforts , at least for now. A look at Twitter’s 10-year failure to stop harassment. Are mobile apps killing... › Commercializing User-Generated Content: Five Risk Reduction Strategies
By: Anthony M. Ramirez
We’re in the midst of a seismic shift in how companies interact with user-generated content (UGC). For years, companies were happy simply to host UGC on their websites, blogs and social media pages and reap the resulting boost to their traffic numbers. And U.S.... ›Ninth Circuit Case Demonstrates That the Social Media Platform, Not the User, Is in Control
By: Aaron P. Rubin
We have written before about website operators’ use of the federal Computer Fraud and Abuse Act (CFAA) to combat data scraping. We have also noted a number of recent cases in which courts held that social media platforms, rather than the users of those... ›Social Links: Twitter’s tough quarter; Yelp warns users about litigious dentist; Pinterest battles Snapchat
By: Aaron P. Rubin
Instagram now allows celebrities to block trolls. While Facebook reached new highs last quarter, Twitter continued to stumble. Will adding more live video content or allowing users to create Snapchat-like collage custom emojis over photos help Twitter regain its footing? Tips for fixing your... ›