The Law and Business of Social Media
August 19, 2016 - Advertising, First Amendment, Cyberbullying, Disappearing Content, Marketing, Litigation

Social Links: Twitter offers anti-harassment tools; Pinterest takes on video ads; P&G changes its social strategy

Twitter took steps to remedy its harassment problem.

In addition, over the last six months, Twitter suspended 235,000 accounts that promoted terrorism.

The Washington Post is using language-generation technology to automatically produce stories on the Olympics and the election.

Video ads are going to start popping up on Pinterest.

Does it make sense for big brands to invest in expensive, highly-targeted social media advertising? Procter & Gamble doesn’t think so.

These brands are using Facebook in particularly effective ways during the Olympic games.

Since we first reported on the phenomenon nearly two years ago, Facebook has become an increasingly common vehicle for serving divorce papers.

Across the country, states are grappling with the conflict between existing laws that prohibit disclosing ballot information or images and the growing phenomenon of “ballot selfies”—photos posted to social media of people at the polls casting their ballots or of the ballots themselves.

Creating dozens of Facebook pages for a single brand can help marketers to increase social-media-engagement and please the Facebook algorithm gods, according to Contenly.

Here’s how Snapchat makes money from disappearing videos.

A Harvard Business Review article advises marketers to start listening to (as opposed to managing) conversations about their brands on social media.

For intel on what it can do to keep teens’ attention, Instagram goes straight to the source.